-
What Are The So-Called Common Email Spam Words?
One of the fundamental factors to make email marketing campaigns successful is good deliverability. Many marketers associate deliverability issues with spam words. That’s why today, I would like to take a look at how spam words came to be and give you a list of the most commonly recognised "spam trigger" words.
-
Popular Email Service Providers: a Brief History of Mergers and Acquisitions
There are many Email Service Providers (ESPs) out there, offering their email services to you. Some of them have been in the field for many years. However, it just so happens that they change their name once, or twice… Making it quite hard to track which ESP is which. I’ve decided to investigate the popular email service providers – their history of mergers and acquisitions.
-
Mailing List Management: What are Spam Traps?
Good deliverability is essential if you want your emails to reach your subscribers’ inboxes. Unfortunately, maintaining inbox placement is not an easy job. Many factors can affect it, and one of them is called a spam trap.
-
The Origins of Spam And Ways to Report It
What is email spam? English Oxford Dictionary defines spam as “Irrelevant or unsolicited messages sent over the Internet, typically to a large number of users, for the purposes of advertising, phishing, spreading malware, etc.”. Unfortunately, spam mail traffic affects all genuine marketers. Therefore today I’d like to look at the origins of spam, and how we can report it.
YOUR DIGITAL CHATTER
