WHAT IS CODEMEFY?
I started Codemefy as a freelance email marketing consultancy business. My goal is to help as many as I can, as I am passionate about email and digital in general. I want to help you achieve your goals and, of course, make sure you get a better return on investment. Maybe you would like to make your emails stand out? Or are you just discovering email marketing? Contact me here and let’s talk about how I can help! Visit this page to learn more about Codemefy.
These are some of the areas we can help you with. We are here to guide you from creating your email marketing strategy to ensuring your processes cover continuous optimisation.
Did you know that in 2017 about half of the world’s population used email? It is time to jump on board and start reaping the benefits that email marketing offers. Not sure where to start? We are here to help you promote your business, products, and services. We will explain what’s what so you can start planning your next email marketing campaign.
It is believed that the number of business and consumer emails sent and received per day will grow at about 4.4% per year and is expected to reach 319.6 billion by the end of 2021 (Radicati Group, 2017). What does this mean to you as a business? If you tap into this ever-growing channel, you can discover great opportunities to grow your leads, acquire new customers and help retain existing clients. We can perform an email marketing audit and provide you with much-valued information to enhance your email marketing campaigns.
Understanding what your metrics are telling you is key to your success. No wonder that marketers are adopting a data-driven approach. Many are now using their data to improve client engagement and the overall marketing performance. Continuous analysis can help you learn about your client's likes and dislikes, and adjust your email marketing techniques accordingly. We can perform a deep-dive data review to make sure you are on the right track!
To send your marketing emails out, you need a mailing list. It is very important to adhere to best practices and start growing your list organically – let people subscribe to your emails, confirm their opt-in. We will help you understand the practices of mailing list growth, and how to maintain a clean and healthy database.
Successful marketing campaigns are driven by complex segmentation and deep-level targeting. We are all different – different areas of expertise, different preferences, and different aspirations. Then why should we get the same emails? A blanket approach to email marketing is an outdated technique – know your clients, know your database. Understand what they want and what they like – and target them with the relevant messages.
Marketing efficiency is very important. Unfortunately, too many businesses are still utilising manual email deployment for all their campaigns. Marketing automation is now widely available in many email service providers. Automation does not necessarily mean complexity. We can help you plan your automated workflows and create your unique programs. One of them could be an automated welcome email that your clients most likely expect. Contact us for more information.
Content and relevancy are very important factors to maintain high levels of engagement, attract new leads and, ultimately, sales. We can help you write or simply review your content – make sure image to text ratio is good, help you avoid spam words, ensure good readability and advice you on testing strategies.
Every business is different. You might have just added email marketing to your marketing mix, or maybe you have been at it for a while. You may have different goals and different KPIs. We can help you with your unique projects: it can be as simple as email test reviews, or more complex projects distinctive to your business. Contact us for more information.
Looking for something else? Let us know!